Southwestern Alumni Get Products at Cost!

I had no idea about this until I got here, but did you know that anyone who participated in the Southwestern summer sales program can buy any of the books we sell below cost!

Yeah crazy, I KNOW.  I was happily surprised so I thought I’d share the news.

You can see the current Southwestern book line and alumni price by logging into the Southwestern Company Alumni Community and clicking on the “Alumni Product Brochure” link that is on the right side bar.

Parent: Southwestern Company Inspires Me

I got this email today from Trey (our Director of Communications here at the Southwestern Company) that I just wanted to share.

Sent: Saturday, July 26, 2008 9:09 PM
To: SW Customer Contact Center
Subject: Just Wonderful…

To Whom It May Concern,

Hi, my name is Brandi Holliday.  I just purchased some of your
books and I have to say, I am IMPRESSED!  I am so excited for my two
children who are 4 and 8 to be able to have access to something like
this!  I know having these books available to them is just going to
make learning so much easier and fun.

My saleswoman asked me why my childrens’ education is so important to
me.  I answered honestly.  Not only is it because I want them to
succeed in life, but also because I didn’t finish highschool.  I
received my GED and tried a technical college but it just wasn’t for
me.  Or so I thought.  Seeing the materials and what they had to offer
as far as making learning easy and fun makes me want to give college
another try.

I also wanted to let you know how great my saleswoman was.  She was
amazing!  She explained everything very well and wasn’t pushy or

aggressive.  My kids and I just loved her.  She was just fantastic!

Thanks again for offering this great product to my family.

Sincerely,
Brandi Holliday

This customer e-mail is about Kimberly Cornell from Texas A & M in her
second year.  This IS why we are in the business!  Kimberly is leading
by example and defines what it means to be service-minded. It is amazing
what affect a student dealer can have on someone!  Way to go Kimberly!

Trey Campbell, APR – Director of Communications
The Southwestern Company